OUR STORY
Born from creativity, ambition, and a shared vision, Black Rabbit Marketing is the creation of two independent women who turned their global journeys into a New York–based creative powerhouse.
Our paths began thousands of miles apart — one in Argentina, the other in Colombia — and crossed in the heart of New York City. What started as a shared passion for storytelling evolved into a partnership built on purpose, artistry, and innovation.
Today, Black Rabbit Marketing is a space where intuition meets strategy, and where brands are empowered to express their true essence online.
Meet the
founders
Daniela Franco Garcia
Co-Founder | Communications & Strategy Director
I’m a social communicator and journalist who’s spent nearly a decade shaping stories that make an impact. My career began at El Espectador, Colombia’s leading newspaper, and later evolved as Communications Director for the country’s top LGBT rights NGO, where I led strategies that reached organizations like the United Nations.
My passion for digital storytelling led me to pursue a specialization in Digital Content Strategy at Northwestern University. Today, I bring that expertise to Black Rabbit, creating campaigns that blend purpose, voice, and precision, all from the creative pulse of New York City.
Carolina V. Pozzo
Co-Founder | Creative Director
Originating from the vibrant landscapes of Argentina, I embarked on a transformative journey six years ago that led me to New York City. My roots in Fashion Production and later in Interior Design gave me a strong eye for aesthetics and visual harmony.
Along the way, I discovered my passion for Social Media Marketing, a space where creativity, design, and communication converge. Through Black Rabbit, I channel that energy into crafting digital experiences that are as beautiful as they are strategic.